This September and October we will be asking retailers, restaurants and vendors to help us spread the word about the Safe Sleep Guidelines and how they save babies lives. It’s also a way to help build awareness of First Candle and the work we’re doing – from education to bereavement support.

We need your help. Simply print out the Point of Sale Participation Form and the Retailer Participation form below and take it to stores, restaurants and gyms in your community and ask if they will help.

Include in the letter your story- why is this important to you? Businesses want to support their customers when it has special meaning to them.

If you want to host a fundraiser for First Candle there are easy ways to do it – simply click here.

Need help? Feel free to e-mail us at or call us at 203-966-1300 and we’ll be happy to help!


Point of Sale Participation Form Template (Word Document)

SIDS Awareness Month Retailer Letter Template (Word Document)